Acxiom Customer Information Center-X provides the functionality and affordability in a quick-to-deploy marketing-database solution for growing businesses. And its technological edge is the result of Acxiom’s decades of experience in designing, building and implementing marketing databases and campaigns.
Customer Information Center-X is an advanced customer and prospect marketing database that provides pre-defined functionality in an affordable, packaged solution. By removing the complexity that’s typically inherent with expansive – and expensive – marketing database implementations, Customer Information Center-X gives business the speed it needs.
A totally integrated, end-to-end solution for database marketing, Customer Information Center-X enables marketers to perform marketing planning, analysis and execution – from data visualization, analytics and data mining to campaign management, segmentation and response tracking. It even offers integrated email capabilities and reporting.
Customer Information Center-X enables users to quickly implement marketing campaigns – programs they’ve developed themselves or programs developed for them by Acxiom. In fact, to bring even more functionality to Customer Information Center-X users, Acxiom Marketing Consultants will work with clients, as desired, to develop direct marketing strategies that ensure the right offer is delivered to the right person at the right time.
With Customer Information Center-X, marketers can now plan, create, execute and report through one user interface – across all marketing channels, across all departments in the organization, and across the globe.
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